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Category Archives: Consumer mailing lists

Data Company Martin Worldwide Revs Their Engine for Charity

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Filed under Business Leads, Business mailing lists, Consumer Leads, Consumer mailing lists, Direct Marketing, Direct marketing services, Email Lists, Mailing lists

Premier data company Martin Worldwide, sent one of their best, Adam Silberberg, to the Concours D’Elegance Charity Event in support of their many many long-time automotive customers.

From postwar Ferrari’s to vintage Bentleys to the newest, most futuristic concept cars, the Pebble Beach Concours d’Elegance is the place for automotive enthusiasts to bid farewell to summer and hello to some of the most rare and captivating automobiles on the planet, and premier data company Martin Worldwide was there to do both.

The event, held annually at the Pebble Beach Golf Course, supports both the United Way of Monterey County and the Pebble Beach Company Foundation in a combination that stretches back over fifty years. The Concours D’Elegance has donated over twelve million dollars in that time.

To contend in the Pebble Beach Concours d’Elegance, an automobile must be a well preserved or accurately restored vehicle still quite capable of doing what it was meant to do—be driven. It will almost certainly have some historic value—perhaps in its day it served to debut new technology or new styling trends or it has an amazing racing record. And it will be rare—possibly a singular example of a special chassis bearing a respected coachbuilder’s art, so the crowd drawn to the event is eclectic and large.

As a leading seller of specialty automotive data for over fifteen years, Martin Worldwide recognizes the importance of building upon and strengthening not just new, but long-time relationships. The data company made an appearance and sent Adam Silberberg, a top Marketing Specialist and expert in the automotive data industry, to join the flock of eager thousands in support of their long-time clients and the good cause.

“I have attended the Concours d-Elegance since 1988.  Every year comes with it, a new experience.  This year, I had the pleasure of conversing with Jeremy Piven, Arturo Keller, Ernst Lieb, Thomas DuPont, Arnold Schwartzenegger, Jay Leno, Jason Alexander, Smokey Robinson and many others.  I keep saying this every year, but – this was, by far, the best year yet!”

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Consumer Mailing Lists

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Filed under Consumer mailing lists

Consumer Mailing Lists

If you have a very big promotion coming up or an amazing new product launch then you may want to invest in a targeted campaign to contact customers. If you feel this offering will be of enough interest to trigger action then such a campaign can be well worth the cost whether it is by mail, phone, or email. You will need two considerations with the first being the content of the mailing and the second being the list of people you want to target. The form of the collateral is of most importance because this collateral you send via direct marketing services needs to be very eye catching given that people receive so many marketing messages. If you aren’t careful with how your message is crafted and you do not ensure that it delivers a tremendous amount of compelling value then you are at big risk of wasting your investment and just having the collateral thrown out. Once the collateral is developed the second important thing is the customers you target. You need very high quality consumer mailing lists to ensure you are targeting the right group to maximize your investment. The right group is likely to respond to your ad and make your investment in a campaign worthwhile.

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